Pizza is great and all, but have you ever tried not stressing about anything because you’ve got your content covered for at least the next two weeks? Seriously! If you’re managing a social media account, then you know that there’s nothing more freeing than blocking an hour or so each week to scheduling your content and then relaxing in the knowledge that your posts will … Continue reading How to Grow Your Followers: Keep a Post in Advance
Creators of the ‘gram, this one’s for you! Instagram is testing out “Collab”, a new feature that can enable users to post collaborative content through the main feed and Reels. Seeing collaborations being a trendy and successful tactic for content creators to create amazing content while reaching a wider audience has led the social media platform to take the step towards making its platform more … Continue reading Partner Up! Instagram Collab is here
In the fast-paced world of Instagram, brands and creators can never simply assume that the audience will see their post more than once. Our last blog post in our Save Worthy Series tackled tips as one of the types of content that users on Instagram save. People love learning new tips and tricks, especially those that help them make their lives easier. So a great … Continue reading Instagram Save Worthy Series: Tutorials
The way a brand sounds is just as important as the way it looks. It’s said that whenever you read something silently, your mind creates a tone and personality based on how you think the text is meant to sound. So, how can you be sure that you’re giving people the correct impression of your brand? Three words: tone of voice What is Tone of … Continue reading Why Tone of Voice Matters
Running a business can be tough. What if we told you that there is a place online that specifically allows you to grow your business by networking with other entrepreneurs, professionals, and even consumers? Sounds familiar? It is none other than the world’s largest professional network on the internet, LinkedIn. First, what exactly is LinkedIn? It’s a business social media platform for professionals who are … Continue reading Why Use LinkedIn For Your Business
Share what you love with the community and get paid for it! No, this is not clickbait. Instagram just announced its new affiliate programme to provide revenue options for creators on the platform. Instagram will start testing a native affiliate tool in June that allows select creators to recommend products available by tagging products from the brands they work with or use and get rewarded … Continue reading Instagram kicks off its Affiliate Programme
Here’s a fun fact: Saves are the new Likes! Scrolling through the Discovery Page and you find a particular insight that you like? Save! Came across an image that might be helpful for your next content? Save! Of course, Instagram Saves are nothing new, but with the platform trying to test out the removal of likes, other metrics are being considered to determine the performance … Continue reading ‘Save Worthy’ Posts
Speak and you shall be heard! Twitter has been listening to its users. Over time, the favourite micro-blogging social media platform has been getting feedback from users about the lack of power features that meet their needs. Well, change is about to come because the platform is about to give the people what they are looking for through Twitter Blue. What is Twitter Blue? Twitter … Continue reading Twitter Launches Premium Subscription: Twitter Blue!
Raise your hand if you’ve struggled with trying to explain your role as a Social Media Manager or Professional! In hindsight, handling digital platforms may look simple, but managing a brand’s social media goes beyond posting a pretty picture on Instagram and calling it a day. Common misconceptions about Social Media Marketing may mislead many brands and businesses into thinking that having an online presence … Continue reading A Guide to Social Media Marketing
Behind every successful brand’s visually pleasing content, catchy captions, and kick-ass community management is a more subtle yet impactful element known as the Brand Persona. It is the vital set of human characteristics such as personality traits, values, and attitudes that a brand identifies with to establish a solid relationship with the audience. Think of it as a person, character, or idea that people get … Continue reading Figure Out Your Brand Persona in Five Steps
